The SMA has over 350 active members, the majority of whom are university professors of sport marketing and management who conduct leading-edge research as well as teach and advise the hundreds of students who enter the sport industry each year. Our annual conference also attracts undergraduate and graduate students seeking to network with industry professionals through our annual Career Fair, as well as forefront industry executives who attend and share their experiences and provide insights our membership can take back inside their classrooms.


Partner Opportunities

  • Opening Social

  • "Veeck Address"

  • Case Study Competition

  • Session Breaks (4 total)

  • Symposiums

  • Awards Luncheon

  • "President's Speaker" and Lunch

  • Sponsored Item Giveaways

  • "Ignite" Sessions

  • Exhibitor Tables

  • Conference App Entitlement