Sport Marketing Association

Welcome!

Mission Statement
The Sport Marketing Association (SMA) endeavors to develop beneficial relationships between sport marketing professionals and academicians through expansion of the field's body of knowledge and multiple forums for professional interaction.

Vision Statement
The Sport Marketing Association (SMA) is established to develop a mutually beneficial relationship between professional practitioners and academicians engaged in the business of marketing sport. Learn more!

SMA 6 is Going "Down Under"

The Sport Marketing Association is going down under! The 6th Annual Conference will be held on Australia’s Gold Coast, July 16-20, 2008. The conference will be hosted by the Faculty of Business from the University of Southern Queensland.

The conference will be held at the Marriott Surfers Paradise Resort & Spa. The academic schedule includes presentations, industry speakers, a doctoral student consortium, and a sport industry forum. The entertainment schedule includes an international golf challenge on Wednesday, dinner and show at the RM Williams Outback Spectacular on Thursday, and a special Saturday evening gala.

The Registration Link for SMA 6 is now active. Note: You will be redirected to the University of Southern Queensland's Website for online registration.

Last Updated: 07/02/2008